To maximize TikTok advertising ROI brands when launching a new product, must implement a paid campaign. The paid content will not replace the organic content but will adapt instantly to your company’s style and language to take full advantage of it. Designing a social media campaign requires a plan that includes an investment strategy, organic content creation and sharing, partnership with influencers, and paid advertisement. Organic content is not cost-free and needs your time to define a message, record, and edit videos, sharing and measuring the outcome.  Although it’s cheaper than partnering with an influencer or paying for an Ad, it does not exclusively drive the same results as the…